Archive for October, 2011

Common efforts was collected ennaya amount of money it took to design and early release new model of "BMW" middle class, which should significantly improve the company's position in the 60s. Rebuilding the capital structure, BMW can continue its activities. The third time the company starts all again. Car of the middle class, as was supposed to be a family car for the "average" (not only) the Germans. As the most suitable option was considered a small four-door body sedan, 1.5-liter engine and independent front and rear suspension, which at that time were present not all the machines.

1962: Dealers receive cars for their salons. Ron O’Hanley may not feel the same. Start the car into production by 1961 and at the same time submit it at the Frankfurt Motor Show was virtually impossible: simply not enough time. Pressured sales in a matter of urgency to the exhibition was prepared by several prototypes, designed to attract future clients. Rate has been made and largely justified. During the exhibition, and for the next few weeks, was made … about 20,000 orders for "BMW 1500"! Try to imagine situation in which the company was the release in 1962 only 2,000 cars! In general, the production of the "1500" for the time of its existence on the line was 23,000 copies. This was the beginning of ascent to the top of the automotive industry. In the midst of the production model, "1500" small engineering firms have begun to refine the car and increase engine power, which, naturally, could not possibly appeal to the leadership of BMW.

Expert evaluations and comments about a particular event or fact. This scheme works for all types of media, except the last (advertising materials). To be effective, it is only necessary to compile a list of issues where professionals your company the most qualified, and a list of CMI / I, in which each of those will be in demand. Then will only have to interact with these media so that they are in the mainstream of a topic addressed to you.

It is desirable not forget to track topics of their publications. For example, if your company is engaged in manufacturing equipment for automobile plants, you can not only act as an expert on equipment, but also to express their views on the Russian automotive industry perspektivyrazvitiya and the concept of its development. 5. Advertise Here it is important to note that both branding and advertising neimidzhevaya affects the formation of your company’s image. So when you plan to make it available, it is necessary to assess: what magazines you’re interested (it should evaluate the audience of the journal, its themes, positioning system distribution, circulation – and in that order), for how long (it is important to understand what caused it this time), what are the goals of placement (to know the company to buy from you a specific product, etc.); What is the idea of an advertising campaign (which will get a visual representation), what size are modules (optional – not more than 2 options) to make them recognizable and consumer vychlenyaemy in all editions.

Than surprise them? Over time, our society is becoming more and more improved, and consumption patterns are believable due to trends. Swenson takes a slightly different approach. We no longer make money, create less families, more talk, more relaxing, more travel, eat less fat, less exercise, less smoke, less interested in politics, go to the cinema more often, more fall in love with a hobby. All this talk about changing our attitudes, tastes and traditions, which is immediately reflected in consumption. Buyers will thank you very generously loyalty, if you are able to change in unison with the trend, thus expressing respect for the opinions and values of the target audience. Do not forget that the trading floor of the buyer – the visitor, and you – the owner. No matter how friendly the atmosphere was not in the store, the buyer still feels the share of confusion, especially in emergency situations. That dictate the standards of retail chains in case of unintentional damage to the buyer? Nine times out of ten buyers forced to pay the cost of a broken beer bottle by accident, not even thinking about that for a month he gives more detail on hand than the cost of this beer. The friendly owner must be compassionate, or precipitate a guest in my soul will be very bitter.

Error will be assumed that the relationship between seller and buyer are built exclusively at the store. About ten years ago in the courts of the areas where stores have opened 'The Seventh Continent' There are new children's playgrounds, beautifully and lavishly decorated. So far in these areas, 'The Seventh Continent' is associated with generosity and caring, despite the very uncaring prices in the shops. Moscow squalid outskirts of the times were a serious problem for residents, and those who volunteered at his own expense to solve this problem, caused genuine respect for the target audience. In the loyalty of young parents 'seventh continent' no doubt. Today the town looks much better, but still there are many common problems that the use of fantasy can turn into a very fertile ground for loyalty. This work the relationship with the buyer to 'neutral territory' has a very high chance of success.

Special influence on customer loyalty providing comfort, convenience and service in the store. Product packaging box office, dressing fresh fish, sliced meats and cheese, a compact truck, easy to find products on the shelves – everything that makes life a buyer can influence the strengthening loyalty. In addition, the results of the agency Quans Research market research retail, very positive impact on customer loyalty has any interactive: sampling, wine tasting, demonstrations and other ways to engage in consumption. Probably contained reflections do not need a resume, but because the material is devoted to loyalty programs in retail, I would like to summarize what has been said the main message. Proper loyalty program – is not a discount card. This particular style of thought leaders and teams, a special culture relationships with their customers. Probably, customer loyalty begins with your internal business processes, on your own 'kitchen'. Believe me, berated the morning of a store manager or cashier seller – one of the major threats to the loyalty of your customers and therefore further your financial success.

“Do you think that it would be interesting for your employees? To be entertained, or that they themselves were active? “- The question was asked in his sociological study. “Perhaps, to ourselves …” – said almost all. Competent management of corporate culture has a very positive impact on the company’s business. Qualitative organization and holding high-level corporate events, based on relevance to the company goal – a great way to work with the staff and the strategic development of the company. Depending on the goals of the company, well-organized festival promotes team building, improve the microclimate, overcoming stress associated with professional activities, etc.

Birthday of the company, annual leave, the New Year, March 8, Valentines Day, February 23, Birthday General Manager and many other festive and cute dates you can make the most of interesting and usefully. Train fun! Create your event depending on the specifics of your business, the characteristics of corporate culture, as well as on the goals you like to achieve. What will be done? The fact that you order! Role play. Tactical and strategic games. Scene game. Command and adventure. Game-trip. The classic version of training on teambuilding. Who will do it? Coaches; Lead; Consultants; Artists (musicians, actors) Masters of role-playing games; Animators. How will it be done? So, as you order! Morning, evening, weekends or weekdays, 4:00 or three days, outdoors or indoors, only the “fun” or elements of the training sessions, which is exclusively or economically … The event is REALLY remember you!

Showroom Manager (proudly sounds!), waiter, operator in a call-center Flexible schedule may not straining to combine with their studies, but uninteresting and completely useless for the brain and future career. Even you do not learn to cook, being a waiter, only to pull a lot of plates in one hand: (4. guard, valet ;) ))), courier, promoter, raskleyschik Intelligence ads of these studies, even as some do not want to discuss … well only if it is not the position of superintendent of the museum))) 5. babysitter (do you like children?) Children.

Noisy, quiet, demure and restless – different. But there need advice, few people still entrust their child to man in the street … And are preferred, rather, students, pedagogical institutes. 6. Evening Secretary, Typewriting little more intellectually, but totally uninteresting. But the printing speed is increased significantly.

7. massovik-joker work, tied to specific dates, of course, acting talents are welcome. But the holidays do not work in every like! List could continue, but the trend is so clear. In general, these options do not require special work head, but takes a long time .. Just what we needed to be thought of helping students or schools applicants, students, undergraduate students and even adults (eg, to learn foreign languages) – tutoring. I do not want to say that this is work for everyone. Think about whether each student has sufficient information to be able to systematize it, and wisely to convey to the student? It is the job for those who know the subject, who knows how to patiently explain the same thing several times. But at the same time, it’s nice when after labor should progress student! Someone want to check homework, someone needs to help understand the subject, to explain the difficult moments, as is often the cause of school failure lies in the very lack of understanding. As for abitury, then it is no secret that almost always necessary, if not learning, then at least the systematization of school knowledge in preparation for entrance exams. Cope with this quite a student of the university, which intends to enter a student. But even if you do not confident in their abilities, you will still be able to help the student middle school or junior in mathematics, physics, or Russian. The arithmetic is simple: the algebra 7th grade, 400-hour 500r, for engaging in a half hour 600-700r, 2 classes per week, ie three hours at a convenient time for you – 1200-1400 per week, 4 weeks per month 5-6 tr 12 hours per month. And the complexity of the work in this case – is to check homework assignments and analysis of simple problems and paragraphs from a textbook! Often tutors are looking for people who need knowledge of foreign languages, such as business negotiations. Here you may find that need to be taught “from scratch”, including grammar, and someone just to help remember the language. All, again, depends on your abilities. In this case, your earnings will be higher, and the tangible benefits – the languages themselves think;) In summary, I note that the work of a coach is probably the only opportunity to choose the time and number of work in exchange for money.

And wonder whether you ever considered the benefits of regular, yearly diary available for adoption to us? No? And absolutely nothing! That's me, for example, is very difficult to imagine a day without the labor of the subject. Especially important to me dated daily. On a separate page for each day. But the Sabbath with Sunday assigned to one common page that is also nice, since the end of the work week is very important to remember to take your time and to address their personal, household chores. On each day of the week I plan my meetings, phone calls to customers, suppliers, shipping, and generally, any important matter, which can not be forgotten. Of course, you say that now there are many other "Advanced" devices that allow taking notes in electronic form, the same PDA, for example. But these devices are not reliable (can break, they can be divided), and for someone not well understood and easy to use. And besides, much nicer not have to deal with the "heartless" and "silent" technique, but with the "talking", do not be surprised with just "talking" diary, so beautiful, bright, reliable …

very nice looking their records at the end of the year, remember meetings of various matters, feel the mood of the handwriting, exclamation marks, drawings … Diaries come in different formats, someone comfortable large diaries: A4, A5, A5 +, and someone like small, so-called pocket diaries. But personally, I love the classics – like to A5 format. These diaries can easily fit in a handbag, they have enough space to store all important, and notes. But, as for your favorite brands – is there to say uniquely – Nazarenogabrielli.

This brand is for those who appreciate and love the European quality and prefer to follow the fashion accessory, even for business planning. Appointment of Nazarenogabrielli – bright, trendy, unique in its design, can be and a spring in the usual-bound and out kozhzama and leather. In general, for every taste and color. And besides, Nazarenogabrielli – it's not just diaries (dated and undated), but also logs, phone books, business card … But on a general favorite – Collections of Velvet, Valencia, Portland, Siena can talk endlessly about their unique design, texture skins, rich colors … The products Nazarenogabrielli can say one, but very capacious phrase from Italy with love. And I would like to note: Nazarenogabrielli – it is not only products for business planning, and line of fashionable clothing and accessories (from a collection of purses Avenue and ending doroguschy insanely beautiful, and a portfolio from a collection of Gold (the collection's name speaks for itself). And Nazarenogabrielli – and it's perfume line. Unfortunately, Russia has only familiar with the products for business planning and accessories. Team of the company PRStyle would love to "infect" you – our favorite clients for their love for this brand. Love the diaries of Nazarenogabrielli as we love them!

The fact that such a system is 'smart home' is written and said a lot, and many have even not clear, but at least a general idea of its capabilities. All we heard about 'climate control', and the system of 'multi', and various security systems. But here is how well it works, how to manage the 'smart' home, few know. The various possibilities of control system 'Smart Home' and will be discussed further. The general scheme of the system is as follows: central microcontroller (or computer) receives signals from command devices, then sends these signals to the executive modules and systems in the house. Executive modules and systems are the team to an electrical outlet, the infrared or radio and turns on or off the appropriate devices: lighting, security system, air conditioning, heating, water supply, etc., switches and keypads most simple management tool Smart Home is a 'smart' switch. One click the Settings button you can not just turn on or off, but also change the brightness of the lighting. This could be a whole keypad where each button corresponds to which a device, or a combination thereof.

These switches allow you to set different modes, such as 'sleep' in the bedroom – the light goes off smoothly, blinds closed, slightly lowered the temperature on the air conditioner, set the alarm clock. Consoles Remote Control remote control can operate not only TV and home theater. With it easy to activate any function of the "smart home": set different lighting scenarios, open and close the door, put the house on the protection, etc. Desktop computers, laptop or Pocket PC Any computer can be easily integrated with 'smart' home. It can act as a server system. This makes it possible visualized management, and data collection for statistical purposes. And if the networked desktop computer in a pocket, the latter can be used as a wireless, interactive control panel. Programs for control "smart" home can be installed on your office computer at the office or on a laptop that will be companion for every trip, and no matter where you were on a business trip or vacation, you can always monitor your home.

In the restaurant business there are two opposing trends: on the one hand, the growing professionalism of the staff and the demand for qualified personnel in this market lead to higher wages, on the other – accustomed to consider every penny employers want to save, including salaries for staff. To some extent these two trends balance each other, however, the scales were more inclined towards the growth of rewards. position requirements The level of payment obligations in the job's summary Shef-povar/td> Higher education or specialized secondary, professional working experience of 3-5 years, the ability to make technological maps, train staff, develop a menu of different knowledge or any specific food (depending on the specific institution), the experience of opening schools with "zero" (for regions) Handbook of industrial and economic activities of the restaurant, working with suppliers of raw materials and products, development and update the menu, drawing flow charts, team leadership, training, monitoring technology, cooking and food standards bookmarks from 1000 to 2500 $ 1300 to $ 2500 Su-chef age 25 or older, profile vocational education, work experience in a similar position of 2 years experience of managing a team of 10 people, knowledge of the PC. production management, and training staff, working with reporting the kitchen, working with technological and calculation cards, work with the normative and technical documents (a collection of recipes, health rules) from $ 800 from $ 900-1000 Cook Primary vocational education, vocational education, often-job experience. Age range from 20 to 50 years. Sometimes the requirement of narrow specialization or a particular cuisine.

Preparation of production facilities and raw materials to work, cooking (compliance level), portioning, registration and transfer ordered dishes at realizatsiyu.Uchastie to develop new dishes and calculation cards. To broaden your perception, visit Ron Ohanley. Participation in the preparation of applications for products of $ 500 from $ 600 Pastry Vocational Education and work experience of 2 years knowledge of the technologies making cakes, pies and baked goods and desserts, the ability to execute confectionery, artistic taste, imagination, attention to preparation of a wide range of bakery and confectionery, hot and cold desserts, pastry products, decorating cakes and pastries, providing high quality products. Procurement of raw materials for compounding (kneading, knocking down), baking, cooking creams, fillings, toppings and bake 500 $ 600 $ Pastry Chef Experience at least 3 years as a pastry chef, pastry chef senior, sous chef pastry shop, w / special. Age 40 years experience of confectionery shop "from scratch", the organization of production. Colorful appearance – for experts to be invited to the restaurants of national cuisine.

Development of the dessert menu (especially in the emerging restaurant), the organization of work bakery-pastry shop, quality control and purchasing ready meals, costing and accounting. Budget control. Develop and update desserts, process maps. Knowledge of global trends in the design and supply of desserts. The introduction of recent advances in the art of confectionery industry knowledge dessert traditions of the world of technology selection, training and certification of personnel work with suppliers of Inventory Optimization technical processes, responsibility, honesty, diligence, communication skills. Personnel management and control over its work Enforcement of hygiene and safety 6. The trend of labor market sector in the near future. Prognozy.Uroven of the restaurant business is now so high that it is necessary to face the problem of institution-building, through which were many businesses in other industries. Necessary to clearly prescribe the functional structure, solve problems, motivate staff, to plan a career track for the balance of interests of managers and performers. Then Restaurants will be able to work with qualified staff trained within their own organization.

It is difficult to imagine our world without roads. This is understandable, because the various highways and roads are everywhere. Trucking have found a special niche, a specific market, which has its leaders and its own rules. After from road transport can depend quite a lot. Indeed, any company, regardless of big or not, sooner or later faces the problem – how to quickly deliver the goods or equipment from one city to another or from one country to another. For such cases, there are companies that provide transportation services, of course, you can do yourself and transportation. But you must understand that for success in any business requires professionalism.

Thus, that by turning to experts in the field, you get a lot of advantages. The first – when ordering a cargo truck from the experts, your company automatically gets rid of the risk of damage to cargo. The fact is that companies always make a contract with their clients about financial security, in addition, they have special, tried and tested schemes for years, as the integrity to deliver your cargo. Second, companies engaged in road transport have a network of offices, warehouses and fleets that immediately after the order of starting to do their best to carry your load steepest. Also, many are an important aspect of international and transportation. Firms – most professionals have all the necessary documents, the contract with the customs services, and much more for such services. In addition, a large experience in such services can overcome various difficulties in transportation and border crossings.

In addition, companies Carriers always have agreements with foreign partners, which, again, will accelerate the progress of your shipment at the destination. Also, reputable companies in the field of services for a fee, usually willing to take payment, insurance, certification of goods, customs clearance and registration of necessary documents. Companies that produce and distribute any product, you must remember that there is such a service as autsoursing. This is – delivery of your products to your own customers. This service may include: receiving and delivery of cargo, storage of goods on warehouse, freight forwarding and intra-transport among multiple offices. In such a service has a huge advantage – you instantly eliminate the need to keep a huge fleet of drivers and staff. By well you trust your cargo professionals and fleet work still must be able to build properly for smooth operation with minimum cost. No matter what load you have to deliver, how far and in what country – any firm which is engaged in trucking, will do everything quickly, reliably and efficiently. In any case – is always more pleasant to trust the professionals, because everyone should do their job.