Svenja Hofert

01.07.2010 new Advisor magazine “knew how! -How to become your own boss”on newsstands now! More and more women discover what the road to independence? woman? on this topic should – know everything compact and clearly summarized. incl. knew how! Service CD for start-ups with practical checklists, styles, business plan, Advisor, billing and the award-winning control program MAXTAX. And so just as quickly: CD insert and off you go. Now the magazine kiosk or on g-w.de more women discover the road to independence. About one-third of all business start-ups in Germany go to the account of the female half of the population. Compared to their proportion of the total number of employees, air is still evident in this result upwards. The reason: Women are more exposed than men of double taxation of occupational and family still.

Also, the financial question is a stumbling block for the step to independence: women get at banks much more difficult a loan for its founding as their male colleagues. This experience has made also Birgit Ley, as she wanted to make independent 13 years ago with an own Physiothe rapie practice. “As a woman with three small children, it is incredibly difficult to find a Bank for a loan. I got only to hear:?Is not eligible”, even though I had enough collateral with my family background. In conversation with “How!”, consultant and Advisor author Svenja Hofert reveals her tips on this subject: “in the past the Volks – and Raiffeisen banks gave loans than other banks more to women.

Another possibility is the personal loan. The best is to borrow in the private sphere with acquaintances, relatives or friends are.” Women with initiatives such as the nationwide founder Agency (bga) for further assistance in the creation of one’s own existence. So, the relatively new “Small-Business-Mentoring” program specifically helps women who seek the road to independence after a long period of children or unemployment.

Business Start-up: Grundercoaching & Founding Consulting

On direct way in a successful self-employment business start-up without detours start a business with a certain risk goes hand in hand. Only with own experiences will be many detours to success. Because in many cases the risk is greatly underestimated. A start-up advice or a so-called Grundercoaching is a way to limit the risk of failure. Many entrepreneurs and founders take the options did not.

Why should such a start-up advice or a such Grundercoaching be good? This question is often heard. Finally this question especially among those who have collected no experience consultancies in the course of professional life. A start-up advice or a Grundercoaching can help in many ways. Is your company already under way and could settle on the market more or less well, a foundation consultant can perform, for example, a complete check-up your company. These are all possible Details – from marketing on the controlling, that just glows through financing, organization, and other -. Your advisor or consultant then works out measures to optimize.

Proposals may be, that will help you to save money or improve your marketing. Who applied for the Grundercoaching Germany and can boast of a permit for the founding grant or the initial Fund, the Grundercoaching especially resonates with them: 90% of NET consulting costs will be assumed by the KfW SME Bank. Total consulting fees can be up to 4,000 euros, of which a founder must pay only 400 euros even. To apply for this funding promoters have, from the date of the establishment of only one year. Who must write a business plan and created this to the template with a bank or an investor, can also use the services of a start-up consulting service. Review a business plan can decide the success or failure of a bank. Also Avoiding typical beginner mistakes”is an important aspect in the context of the advice of of establishment of or within the framework of a Grundercoachings. Completely indifferent, whether you market your projects via the Internet want and need help with this marketing, whether it concerns issues of designing your customers or if you need help in setting up Excel spreadsheets for monthly statements: the Grundercoaching or the advice of establishment of will help. In addition, there are also existence founder seminars in many cities. Such existence founder seminar helps the first steps, but an individual and personal accompaniment and assistance cannot replace. Often the existence founder seminar is also funded by an employment agency or the costs are low, because the founder seminar State is subsidized by pages. At last now is still an important Tip: Many consultations and coaching for entrepreneurs are up to five years after the date of the establishment of the State subsidized. Founder should ask their coach or consultant, whether such financial assistance in question comes. This text was provided by coaching-Max, Marko Lasnia, available. If you are interested, contact info(at)coaching-maximal.de, or just ‘ purely on coaching-maximal.de.

Creativity Wins

Exceptional professional: with afast pen a typical eight-to-five job cartoonist Marcel Bender in Europe draws amusing portraits, it wasn’t for Marcel Bender. The 34-year-old pulled his Joker out of pocket when choosing a profession and made his great talent, creative drawing to his hobby. I could not imagine, to spend half my life in a dreary Office. So I quick draughtsman and caricaturist became”, says Bender. Well how does one for so what? Profound knowledge of art and cultural history, as well as special technical talents are prerequisite for a successful career in the creative industry-based skills.

After his baccalaureat in terms of design, Marcel Bender completed studying communication design at the Fachhochschule Wiesbaden. In addition to photographic and picturesque topics, Marcel Bender met here also the basics in programming and Web design. His even selected focus however from the outset in drawing. It made me always have fun as a kid. Therefore it was clear, to deepen this talent in the study for me”says Bender. With the diploma in his pocket, the world was open to the young artist. But all beginnings are difficult.

Lateral thinker in a roundabout way to gain experience and making your own money first, Bender worked as a product designer in an international company. Later, he moved the company and expanded its knowledge in the field of PR and marketing. For a prestigious language school, he developed independently appealing image brochures. But quickly realized the creative lateral thinkers, this should represent only a stopover to his professional activity. “Dare to step into the independence I wanted to be my own boss”, Bender says. To achieve this dream, he chose the double-track rail from now on. He secured his monthly income with a part-time job as a graphic designer for an international import / export company. He designed the entire corporate design, say the entire public appearance of the company. The information leaflet to the Internet page I have matched all design aspects”, Bender is looking back. At the same time he created enough space, to form his own company. Bender had decided to be quick draughtsman and caricaturist. In this case, appropriate marketing is the be-all and end-all. I have created a homepage for me and met my first customer in this way”, so Bender. Continuing education ensures the success of today the artist has secured a permanent place in the top ranks of the creative world through hard work and continuous training. Bender is all over Germany as well as in other European countries as a caricaturist and quick draughtsman in use. He is booked by its customers for corporate events and business events, to exorcise the guests within minutes as funny cartoon on the paper. The character arcs are printed with the company logo of the customer and serve as a clever giveaway. This is promotion with fun and style,”says Bender. He is convinced: After graduating, the small professional detours were worth gold! You have brought me to where I always wanted to. Today, I’m my own boss and have it in their own hands, how much time I would like to put in my small, but fine company.” There is more information about the artist on the Internet at. Management Marcel Bender

OpenFinca Projects

now support and cheap tickets for work in the South! Just as on time as planned is the OpenFinca project from the 1.8 in the next phase. The prerequisite to win 50 fans on the North Starter platform for the project, was met before the actual date. Now independent from Hamburg and throughout Germany are invited to experience a different working. For the founders with many self-employed persons, but also friends and acquaintances have spoken. You have attended events and presented the OpenFinca there. Mid-July there was a Spanish info evening in Eimsbuttel, in which all interested parties could put their questions to the project. It was a presentation video for the North Starter page turned, much emailed and posted. And there were many team meetings, by phone, or over the network, some between the door and fishing.

And: all effort was worth it! We’ve collected so many new experiences! We have been thinking exactly about positive feedback, but also critical thought and are constructive thus gone to. Finally want Yes our fellow travelers a great work alternative in the South under the Sun offered”, so the fresh baked GbRler Marika Muller and Holger Ahrens to do so. Now, the tickets for the business stay on the Finca can be purchased now. The early-bird tickets at a special rate are limited and have the advantage that you the time period for the stay on the ranch exclusively can choose. So here by advantage will be to decide quickly. Also can the OpenFinca project with the purchase of small thank yous”in the form of Postkartengrussen, logo shirts or long performances OF blog are actively supported. However, the preparations are far from complete.

There is to much. And we are still looking for more sponsors. Great one would be working setup of the Finca near Consell something professional, so that the best conditions for the operation. Or even a daily sponsored car would be a fantastic support for our project has become now really concrete! “, so the two free from Hamburg.” We would like to thank for support: Marcus (the happy fencer) and Simone (Simone Friese photo + graphic), Betahaus and niriu.com, MeinTagwerk, and freelance.de, Birgit (proofreading punctuation) and Katja (really good)… and all of our fans who have registered on Nordstarter.